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Latest industry, technology and marketing insights

Bridging the monetisation gap between ads and subscriptions

What's New in Publishing 01 Oct 2020 06:15 AM The Covid pandemic has inspired entrepreneurs around the globe to look at the world’s problems from a fresh perspective. It could be that some of the companies that dominate the coming decade have their roots in this period of uncertainty. One startup that is a child of pandemic is Singapore-based Few¢ents. It has developed an innovative solution that aims to help publishers extend their reader revenues by collecting micropayments from readers. It is not an entirely new concept, but Few¢ents is

How publishers are monetising the 95% of readers that won’t subscribe

What's New in Publishing 07 Aug 2020 07:15 AM Back when the World Wide Web was first being created, Tim Berners-Lee and his team were responsible for listing the error codes for when things would go wrong, such as error code 404 when a page was not found. Back then it seemed logical that it would be common to require payment for digital content, so they also created error 402: payment required. Nearly 30 years have passed since then and it seems we have only just recently made progress in convincing people to pay for digital content. Some s

The must-read publishing stories you may have missed this week

What's New in Publishing 07 Aug 2020 07:00 AM 231 ways publishers can make media pay, growth in gardening and sustainability titles, and more How do I monetize thee? Let me count the ways As COVID shutters once-reliable revenue streams for publishers, it would be easy to fall into the trap of feeling like all avenues for making money from your media business have been exhausted. This week, we’re here to provide inspiration. Damian Radcliffe has put together a comprehensive list of 231 (proven) ways publishers can make media pay for publishe

Cafeyn acquires Blendle to become the leading European newspaper and magazine streaming platform

What's New in Publishing 03 Aug 2020 06:58 AM Cafeyn, the European streaming platform founded in 2006, has acquired Blendle, the Netherlands’ largest news platform, creating a combined offering of more than 2500 newspapers and magazines, serving 1.5 million active users across Europe (UK, France, Germany, the Netherlands, Belgium, Italy, Ireland, Austria, and Spain). The acquisition is part of Cafeyn’s strategy to become the undisputed European, if not global, leader in the information streaming space within the next five years. Founded in

Cafeyn acquires Blendle to become the leading European newspaper and magazine streaming platform

What's New in Publishing 03 Aug 2020 06:58 AM Cafeyn, the European streaming platform founded in 2006, has acquired Blendle, the Netherlands’ largest news platform, creating a combined offering of more than 2500 newspapers and magazines, serving 1.5 million active users across Europe (UK, France, Germany, the Netherlands, Belgium, Italy, Ireland, Austria, and Spain). The acquisition is part of Cafeyn’s strategy to become the undisputed European, if not global, leader in the information streaming space within the next five years. Founded in

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