The must-read publishing stories you may have missed this week

What's New in Publishing 15 May 2020 06:50

How publishers are rising to the challenge of COVID-19, IAB Europe’s post third party cookie guide, and more

Rising to the challenge

As layoffs and furloughs dominate industry headlines, it can be easy to get sucked into an incredibly bleak outlook of what publishing will look like post-pandemic for those that survive.

Although it’s true that many businesses are struggling, and that we may not all emerge out the other side of this, that’s not the whole picture. There is a growing list of publishers who are doubling down on what they do best, or changing course, in order to take advantage of the rise in traffic and engagement from consumers.

This week, Faisal Kalim rounds up the success stories of publishers who are rising to the challenges of COVID-19, from subscription innovation to eCommerce growth. It’s not just the major players either; we’ve included examples of smaller publishers with fewer resources, and what they’re doing to ensure their survival.

As always, we hope there will be practical lessons, ideas and inspiration that you can take to strengthen your own publishing business in the weeks and months ahead.

“Turning a one-click reader into a 10-click reader”: Why publishers need to focus on reader retention, and other growth insights

4 ways publishers are looking at partnerships to realise their eCommerce ambitions

IAB Europe’s post-third party cookie guide: What publishers need to know

The Reuters Digital News Report might be a problem for the industry. This is why.

COVID-19 and its impact on the publishing industry

From news to eCommerce, how publishers are rising up to the challenge of COVID-19

How an Indian magazine achieved 30% growth in circulation during lockdown, with free vegetable seeds

91% of consumers are likely to engage with ads alongside coronavirus content on premium sites, and other publisher insights

Hearst reports significant eCommerce upturn during Covid-19 lockdown

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