Search

Pitch Update: Agencies get ready for Post Office media submissions

Campaign 24 Sep 2020 01:48

See this week's new-business rankings here

Ongoing

Agencies vying for the Post Office media planning and buying account are getting their written submissions ready for 28 September. The account is currently split between Carat and Manning Gottlieb OMD. The process is being run through the Official Journal of the European Union. The Post Office spends between £7m and £9m annually across TV, radio, outdoor, digital, social media, pay-per-click and influencer marketing. The brief also includes a search for an agency to manage affiliate marketing.

WPP and Publicis Groupe are going head-to-head for Walgreens Boots Alliance's estimated $600m (£465m) integrated advertising and marketing account – one of the biggest international, integrated pitches of the year and a significant prize. WPP is the incumbent.

Reviews

JPMorgan Chase is reviewing its media planning and buying account across the US, Northern Europe and Asia, with the help of MediaLink. US incumbent Zenith, which has held the business since 2005, is participating in the pitch. JPMorgan Chase, MediaLink and Zenith parent Publicis Groupe declined to comment.

Continue reading original article...

Tags

JPMorgan Chase
You may also like