Search

The Top 5 Perks of Marketing Automation

Entrepeneur 19 Mar 2020 08:30

Grow Your Business, Not Your Inbox

Stay informed and join our daily newsletter now!
Will be used in accordance with our Privacy Policy
The Top 5 Perks of Marketing Automation
Image credit: Artystarty | Getty Images

By now, most business leaders and marketers fully understand the importance of having a marketing-automation software. However, that doesn’t mean all of us are actually using one. Being an entrepreneur means you have your hand in basically everything happening within your company. This gives you little time to research enabling tools and products. But if you want your teams to save time, nurture leads effectively, track success from their efforts and consolidate materials and strategy into a comprehensive, linear space, it’s time to take the plunge.

Entrepreneurs, in particular, need to maximize every effort, every second and every person on the payroll. That makes marketing automation a critical tool when running a tight budget. Whether your marketing is account-based, B2B or B2C, you can almost certainly implement a few more automated marketing perks into your cycle. Here are a few that I find especially useful.

 

Continue reading original article...

You may also like