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The Guardian appoints marketing boss Anna Bateson as interim CEO

The Drum 29 Nov 2019 05:52
Anna Bateman

The Guardian has appointed chief customer officer Anna Bateson as interim chief executive.

She replaces the newspaper group’s former chief executive David Pemsel, who announced his resignation in October.

Pemsel was set to join the Premier League in the top job but the football body announced his decision to step down from the role today (29 November) following “media disclosures" earlier in the week that made allegations regarding his personal life.

Just hours after the Premier League confirmed Pemsel's resignation, The Guardian issued a statement on Bateson's appointment as interim chief executive.

“Since joining the Guardian in 2016 and taking responsibility for our brand and reader revenues in 2017, Anna has helped us achieve impressive revenue growth, while also working closely with editorial colleagues on marketing and brand activities,” it said.

“As previously announced David Pemsel has resigned as chief executive of GMG. We would like to express our gratitude to David for his leadership during an extremely important period for the organisation.”

She also oversaw all brand and marketing activity for the publisher.

The Guardian said that the recruitment of a permanent chief executive continues and it hopes to make a formal announcement in the New Year.

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